{"id":250260,"date":"2023-03-03T17:07:04","date_gmt":"2023-03-03T17:07:04","guid":{"rendered":"https:\/\/activedatadigital.com\/?p=250260"},"modified":"2023-03-03T17:07:04","modified_gmt":"2023-03-03T17:07:04","slug":"what-to-expect-from-an-seo-agency","status":"publish","type":"post","link":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/","title":{"rendered":"What to expect from an SEO agency"},"content":{"rendered":"<p>SEO, or Search Engine Optimization, is an important part of any digital marketing strategy. It helps ensure that your website is visible to potential customers and it ranks highly in search engine results pages (SERPs). An SEO agency can help you to achieve this goal by providing keyword research and content optimization as well as link building and technical SEO. So, here\u2019s what to expect from an experienced SEO agency.<\/p>\n<h3>An SEO agency provides:<\/h3>\n<p><strong><img decoding=\"async\" class=\"alignright wp-image-247128\" src=\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2021\/05\/iphoned.png\" alt=\"SEO agency ensures good results on search pages, including mobile as shown\" width=\"193\" height=\"388\" \/><\/strong><\/p>\n<p><strong>Comprehensive Analysis: <\/strong>The first step in a successful SEO campaign is an analysis of your <a href=\"https:\/\/activedatadigital.com\/web-design\/\">website<\/a>, looking at page speed, keyword density, backlinks, and more. The analysis provides the foundation for the campaign and will help the agency understand where to make improvements.<\/p>\n<p><strong>Strategic Planning:<\/strong> Next, they will develop a strategic plan for optimizing your website. This plan should include both short-term goals, such as improving page speed or increasing keyword density, as well as long-term goals, such as building links or improving user experience. The plan should also include specific tactics for achieving these goals, such as creating content around targeted keywords or building relationships with influencers in your industry.<\/p>\n<p><strong>Analysis &amp; Reporting: <\/strong>An <a href=\"https:\/\/activedatadigital.com\/\">experienced<\/a> SEO agency should provide regular reporting and analysis on the progress of your campaign. This reporting should include detailed metrics such as keyword rankings, organic traffic numbers, backlink profiles, etc., so that you can track how well your campaign is performing. Additionally, these <a href=\"https:\/\/activedatadigital.com\/free-marketing-reports\/\">reports<\/a> should also provide insights into areas where further optimization may be beneficial so that you can continue to improve your website\u2019s performance over time.<\/p>\n<p><strong>Ongoing Optimization<\/strong><strong>:<\/strong> An effective SEO <a href=\"https:\/\/activedatadigital.com\/search-engine-optimization\/\">campaign<\/a> isn\u2019t something that can be achieved overnight. It requires ongoing optimization. An experienced SEO agency will monitor your website\u2019s performance and make adjustments to ensure you are getting the most out of your campaign. This could include anything from creating new content or adjusting existing content to changing technical elements such as page titles or meta descriptions.<\/p>\n<p>Overall, working with an experienced SEO agency benefits any business looking to improve their online visibility and increase their organic search traffic. By conducting a comprehensive analysis of your website, developing a strategic plan for optimization, implementing ongoing changes based on performance data, and providing regular reporting &amp; analysis on progress made, an experienced SEO agency can help you get the most out of your digital marketing efforts.<\/p>\n<p>How does your website rank? Run a <a href=\"https:\/\/activedatadigital.com\/free-marketing-reports\/\">free SEO report<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO, or Search Engine Optimization, is an important part of any digital marketing strategy. It helps ensure that your website is visible to potential customers and it ranks highly in search engine results pages (SERPs). An SEO agency can help you to achieve this goal by providing keyword research and content optimization as well as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":32499,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[209,531],"tags":[],"class_list":["post-250260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-cat","category-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What to expect from an SEO agency - ActiveData Digital Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What to expect from an SEO agency - ActiveData Digital Marketing\" \/>\n<meta property=\"og:description\" content=\"SEO, or Search Engine Optimization, is an important part of any digital marketing strategy. It helps ensure that your website is visible to potential customers and it ranks highly in search engine results pages (SERPs). An SEO agency can help you to achieve this goal by providing keyword research and content optimization as well as [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/\" \/>\n<meta property=\"og:site_name\" content=\"ActiveData Digital Marketing\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-03T17:07:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ActiveData\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ActiveData\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/\"},\"author\":{\"name\":\"ActiveData\",\"@id\":\"https:\/\/activedatadigital.com\/#\/schema\/person\/d4139cf04655941a5cca8a5e3fda8e75\"},\"headline\":\"What to expect from an SEO agency\",\"datePublished\":\"2023-03-03T17:07:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/\"},\"wordCount\":410,\"publisher\":{\"@id\":\"https:\/\/activedatadigital.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg\",\"articleSection\":[\"Blog\",\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/\",\"url\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/\",\"name\":\"What to expect from an SEO agency - ActiveData Digital Marketing\",\"isPartOf\":{\"@id\":\"https:\/\/activedatadigital.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg\",\"datePublished\":\"2023-03-03T17:07:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage\",\"url\":\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg\",\"contentUrl\":\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg\",\"width\":1280,\"height\":800,\"caption\":\"SEO, how companies rank on Google illustration\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/activedatadigital.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What to expect from an SEO agency\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/activedatadigital.com\/#website\",\"url\":\"https:\/\/activedatadigital.com\/\",\"name\":\"ActiveData Digital Marketing\",\"description\":\"Digital Marketing Agency in Naples, FL\",\"publisher\":{\"@id\":\"https:\/\/activedatadigital.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/activedatadigital.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/activedatadigital.com\/#organization\",\"name\":\"ActiveData Digital Marketing\",\"url\":\"https:\/\/activedatadigital.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/activedatadigital.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2022\/03\/Logo-2018_white.png\",\"contentUrl\":\"https:\/\/activedatadigital.com\/wp-content\/uploads\/2022\/03\/Logo-2018_white.png\",\"width\":2000,\"height\":600,\"caption\":\"ActiveData Digital Marketing\"},\"image\":{\"@id\":\"https:\/\/activedatadigital.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/activedatadigital.com\/#\/schema\/person\/d4139cf04655941a5cca8a5e3fda8e75\",\"name\":\"ActiveData\",\"url\":\"https:\/\/activedatadigital.com\/blog\/author\/activedata\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What to expect from an SEO agency - ActiveData Digital Marketing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/","og_locale":"en_US","og_type":"article","og_title":"What to expect from an SEO agency - ActiveData Digital Marketing","og_description":"SEO, or Search Engine Optimization, is an important part of any digital marketing strategy. It helps ensure that your website is visible to potential customers and it ranks highly in search engine results pages (SERPs). An SEO agency can help you to achieve this goal by providing keyword research and content optimization as well as [&hellip;]","og_url":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/","og_site_name":"ActiveData Digital Marketing","article_published_time":"2023-03-03T17:07:04+00:00","og_image":[{"width":1280,"height":800,"url":"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg","type":"image\/jpeg"}],"author":"ActiveData","twitter_card":"summary_large_image","twitter_misc":{"Written by":"ActiveData","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#article","isPartOf":{"@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/"},"author":{"name":"ActiveData","@id":"https:\/\/activedatadigital.com\/#\/schema\/person\/d4139cf04655941a5cca8a5e3fda8e75"},"headline":"What to expect from an SEO agency","datePublished":"2023-03-03T17:07:04+00:00","mainEntityOfPage":{"@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/"},"wordCount":410,"publisher":{"@id":"https:\/\/activedatadigital.com\/#organization"},"image":{"@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage"},"thumbnailUrl":"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg","articleSection":["Blog","SEO"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/","url":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/","name":"What to expect from an SEO agency - ActiveData Digital Marketing","isPartOf":{"@id":"https:\/\/activedatadigital.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage"},"image":{"@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage"},"thumbnailUrl":"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg","datePublished":"2023-03-03T17:07:04+00:00","breadcrumb":{"@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#primaryimage","url":"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg","contentUrl":"https:\/\/activedatadigital.com\/wp-content\/uploads\/2018\/07\/SEO-Search-Engine-Optimization.jpg","width":1280,"height":800,"caption":"SEO, how companies rank on Google illustration"},{"@type":"BreadcrumbList","@id":"https:\/\/activedatadigital.com\/blog\/2023\/03\/03\/what-to-expect-from-an-seo-agency\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/activedatadigital.com\/"},{"@type":"ListItem","position":2,"name":"What to expect from an SEO agency"}]},{"@type":"WebSite","@id":"https:\/\/activedatadigital.com\/#website","url":"https:\/\/activedatadigital.com\/","name":"ActiveData Digital Marketing","description":"Digital Marketing Agency in Naples, FL","publisher":{"@id":"https:\/\/activedatadigital.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/activedatadigital.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/activedatadigital.com\/#organization","name":"ActiveData Digital Marketing","url":"https:\/\/activedatadigital.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/activedatadigital.com\/#\/schema\/logo\/image\/","url":"https:\/\/activedatadigital.com\/wp-content\/uploads\/2022\/03\/Logo-2018_white.png","contentUrl":"https:\/\/activedatadigital.com\/wp-content\/uploads\/2022\/03\/Logo-2018_white.png","width":2000,"height":600,"caption":"ActiveData Digital Marketing"},"image":{"@id":"https:\/\/activedatadigital.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/activedatadigital.com\/#\/schema\/person\/d4139cf04655941a5cca8a5e3fda8e75","name":"ActiveData","url":"https:\/\/activedatadigital.com\/blog\/author\/activedata\/"}]}},"_links":{"self":[{"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/posts\/250260","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/comments?post=250260"}],"version-history":[{"count":4,"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/posts\/250260\/revisions"}],"predecessor-version":[{"id":250264,"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/posts\/250260\/revisions\/250264"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/media\/32499"}],"wp:attachment":[{"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/media?parent=250260"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/categories?post=250260"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/activedatadigital.com\/wp-json\/wp\/v2\/tags?post=250260"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}